Hi, I’m Christina—a seasoned brand strategist, copywriter, and marketing expert with a deep passion for storytelling, holistic wellness, and the power of authentic connection. Over the years, I’ve helped brands craft compelling narratives, build engaged communities, and develop marketing strategies that truly resonate.

My Journey

For the past decade, I've built brand strategy, content, and marketing campaigns across health and wellness, outdoor, food and beverage, and lifestyle brands, from leading content and marketing for New York Times bestselling author Danielle Walker to driving growth for startups and established brands alike.

Before marketing, I was a private chef and nutritionist, building personalized meal plans for clients managing autoimmune conditions and chronic illness. That foundation in holistic health still shapes which brands I choose to work with today.

What I Do

I specialize in helping brands clarify their voice, refine their messaging, and build strategies that convert. My services include:

Brand Strategy & Messaging – Developing a strong brand identity that aligns with your mission
Copywriting – Crafting engaging website copy, email campaigns, and social media content
Content Marketing – Creating compelling storytelling strategies to drive engagement
Influencer & Affiliate Marketing – Managing partnerships that foster brand loyalty
Social Media Management – Elevating your brand’s presence with intentional, value-driven content

Who I Work With

I work with mission-driven wellness, fitness, outdoor, and lifestyle brands, whether you're a founder building your voice from scratch or an established business looking for a fresh strategic partner.

Let’s Connect!